You’re not looking for a job where you just push out content.
You want to build. Create. Make an impact.
Work with brands that aren’t all the same.
Come up with ideas that actually go live.
And grow within a team that’s just as driven as you are.
Sound like you?
Then you might be our new Brand & Content Marketeer.
About the role
As a Brand & Content Marketeer, you’ll be part of the marketing team at Highlight Hotel Group, an in-house agency for multiple hospitality brands. From a long-stay concept in Amstelveen to a boutique hotel in Zandvoort and a future five-star hotel in Haarlem. No two days are the same.
What you’ll do:
Brand & Strategy
Developing and safeguarding brand and content strategies for each label
Contributing to positioning, campaigns and brand development
Content & Creation
Setting up and executing content plans and campaigns
Writing copy for web, campaigns, email and guest communication
Developing formats, storytelling and visual guidelines
Creating content yourself (social, web, presentations)
Social & Campaigns
Developing and executing social media strategies
Guarding tone of voice and visual consistency
Collaborating with digital marketing (SEO/SEA/performance)
Production & Coordination
Coordinating shoots, video and external creatives
Monitoring planning, quality and output
Employer Branding & Launches
Creating content for recruitment and company culture
Supporting (pre-)launches and new concepts
Who you are::
- You combine creativity with strategic thinking
- You think in stories as well as in brand strategy
- You have a strong visual sense and an eye for detail
- You are structured and keep a clear overview
- You can easily switch between different styles and brands
- You work independently and take ownership
- You spot opportunities and act on them
Skills you bring
- Experience with Canva
- Content and video editing (mobile-first)
- Knowledge of Adobe InDesign and Photoshop is a plus
- A strong feel for visuals, brand and audience
- Affinity with copywriting and tone of voice
You work with conviction.
But always with an eye for the bigger picture.
What can we offer?
- Working across multiple hospitality brands within one group
- A marketing team that operates as an in-house agency
- Plenty of room for your own ideas and initiative
- Direct impact on brand and growth
- An entrepreneurial, energetic culture
- Team activities such as our annual regatta at Landgoed Elswout, Christmas dinner, team trip to Paris (September!) and dancing at Awakenings
Highlight Hotel Group is an ambitious hospitality organization with several unique concepts, including:
- Htel Serviced Apartments (Amstelveen)
- Beachhouse Hotel (Zandvoort)
- Palazzo Haarlem (in development – 5-star)
- In addition, we support our parent company, Cobraspen Group, in marketing and communications.
We don’t settle for the standard.
We raise it.
You will work closely with our Digital Marketer and report to the Head of Marketing.
Your home base is Htel Serviced Apartments in Amstelveen, but you will visit other locations when needed.
Interested?
Send your CV and motivation to:
Ester Hueting
Head of Marketing
e.hueting@highlighthotelgroup.com
